HotelTonight
“Visit Don’t Stay” - Holiday Campaign
Role: Art Director
Your Great Aunt Mildred never had children. Instead, she had nine of these hairless cats. We reprised the “Visit, Don’t Stay” campaign the following year, this time focusing on the stinky, creepy, slobbering pets of your loved ones. So the next time Mr. Floofkins mistakes your luggage for a litter box… you know where to turn.
Press: Adweek. Copywriter: Madeline Lambie; Photographer: Elizabeth Renstrom
City Takeover - OOH
Role: Art Director
Billboards, bus shelters, subway and airport signage placed around San Francisco and New York City to encourage audiences to extend their good time with a last-minute hotel room.
Press: Ad Age, The Drum. Copywriter: Madeline Lambie